Sales

Speed-to-Lead Automation

Auto-call, SMS, and email a new lead within 60 seconds — before competitors do.

The problem
If you contact a lead within 5 minutes, conversion to purchase increases by 3-9×. In 50% of cases the client picks the company that contacts them first. Your manager reacts in 30 minutes — and 60% of deals walk away.
  • 5-min reaction window = ×3-9 conversion lift
  • 50% of leads choose whoever contacts them first
  • Manual reaction time: 30-60 minutes average — -50% to -80% conversion
Our solution

Sub-60-second multichannel response: lead arrives → CRM record created → AirCall auto-dial fires → if no answer in 90 seconds, Sakari SMS + personalized email queue automatically. Slack/Telegram alert hits the rep in real time. Zero manual work.

How it works
  1. 01
    Lead intake
    Form submission (ClickFunnels / Typeform / Wix / native site) → webhook → Make.com scenario.
  2. 02
    CRM creation
    Make creates Person + Deal in Pipedrive with source tags, UTM, and product/budget custom fields.
  3. 03
    Instant call
    AirCall API triggers auto-dial to the lead's phone within 30 seconds of form submit.
  4. 04
    Fallback channels
    If no answer within 90s — Sakari SMS sends ('Hi {name}, missed you — calling back in 5 min') and personalized email queues in ActiveCampaign.
  5. 05
    Real-time alert
    Slack / Telegram channel notification to the rep: 'Hot lead {name}, budget €{X} — calling now' with Pipedrive deep-link.
  6. 06
    Activity logging
    All touchpoints (call, SMS, email) recorded as Activities on the Pipedrive Deal card for full audit trail.
Tools we use
Make.comPipedriveAirCallSakariActiveCampaignSlack
Expected outcomes
  • ×3 lift on first-contact-to-conversation rate
  • Manager response time: 30-60 min → <60 seconds
  • 0 missed leads even outside business hours
  • +50% close rate against slower competitors
Best for

B2B/B2C teams with €500+ deal value where speed beats price: eCommerce, SaaS, real estate, service agencies, coaches.

Pricing tier
Business
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